Associate Specialist, Web Analytics & Tracking
Offer summary

(Summary generated by AI based on the full job description)

The project focuses on web analytics and digital marketing within a global organization. Key technologies include Adobe Analytics and basic JavaScript, HTML, and CSS. Responsibilities entail analyzing customer journeys, optimizing tracking, creating dashboards and reports, and collaborating with marketing and IT teams. Proficiency in analytics tools and translating business needs into technical requirements is required.

Associate Specialist, Web Analytics & Tracking

Company: QIAGEN Wrocław

from: 7 July 2026
to: 6 August 2026
salary not specifiedcontract of employment (full-time)
Offer parameters
level:mid
working mode:hybrid
Wrocław, Krzyki
Wrocław, KrzykiPowstańców Śląskich 95View on map

Requirements

Optional technologies

JavaScript
HTML
CSS

Our requirements

- University degree (or final-year student) in a business, marketing, technology, sciences or similar field, Master’s degree preferred.
- 1+ years of experience in web analytics, digital analytics, web tracking, or a related role.
- Experience with web analytics tools, particularly Adobe Analytics, is a strong plus.
- Good understanding of web analytics concepts and web tracking concepts – Basic JavaScript, HTML and CSS knowledge is a plus.
- Analytical mindset, attention to detail, very good English and good excel skills.
- Team player with a collaborative approach and willingness to learn in an international environment

Your responsibilities

As an (Associate) Specialist, Web Analytics & Tracking, you will enable data-driven decision-making across QIAGEN’s digital ecosystem and global marketing initiatives. Working within the Marketing Analytics, Research & TechOps team, you will analyze customer journeys, digital touchpoints, and campaign performance, while helping ensure reliable web tracking and effective use of web analytics technologies.
In this role, you will act as a key contact for Adobe Analytics, web tracking, dashboards, and digital performance insights. You will partner with marketing, digital, IT, and external vendors to improve data quality, translate business needs into tracking requirements, and turn web analytics findings into actionable recommendations.
Your responsibilities:
- Be the go-to-person and analytics advisor for web analytics proactively analyzing customer journeys, digital touchpoints, and campaigns to surface actionable insights.
- Own and enable the effective use of Adobe Analytics, hands-on helping users with self-service reporting, as well as deliver requested dashboards, and reports.
- Translate business needs into requirements and work with tracking developers to implement, test, and validate tracking; ensuring reliable, data capture for new website features.
- Identify and drive improvements in web analytics, tracking quality, reporting, and journey optimization in collaboration with marketing, digital, and IT.
- Manage Adobe Analytics vendor interactions, including support requests, issue escalation, usage optimization, and drive contract renewal or adjustments.
- Identify, own and drive projects to bring our web analytics, tracking and journey optimization to the next level and engage in cross-functional projects
At QIAGEN, we are driven by a simple but powerful vision: making improvements in life possible.
We’re dedicated to revolutionizing science and healthcare for the better. From our entrepreneurial roots to our current global presence, we've grown into a force for positive change. With thousands of employees across six continents, collaboration is our greatest strength. We’re always striving to identify talented individuals to join our exceptional teams.
We have played a pivotal role in shaping modern science and healthcare, and we're just getting started. If you're someone who thrives on new challenges, values diversity and wants to make a tangible difference in people's lives, then QIAGEN is the place for you.
At QIAGEN, every day is an opportunity to make a real-life impact.
Join us, grow with us, and together, let's shape the future of biological discovery.
Company

What we offer

  • Private medical care
  • Group Life Insurance
  • Multisport card
  • Flexible benefits platform
  • Language classes
  • Pension Scheme (PPE) after 12 months
  • Childcare subsidy
  • Training and development programs
  • Happy Monday (snacks provided)
  • Attractive location (Sky Tower)
  • Hybrid work (conditional to your role)

Benefits

  • private medical care
  • sharing the costs of foreign language classes
  • sharing the costs of professional training & courses
  • life insurance
  • integration events
  • retirement pension plan
  • no dress code
  • coffee / tea
  • drinks
  • extra social benefits
  • employee referral program
  • charity initiatives

QIAGEN Wrocław

At the heart of QIAGEN’s business is a vision to make improvements in life possible.
We are on an exciting mission to make a real difference in science and healthcare. We are still the entrepreneurial company we started out as and have today achieved a size where we can bring our full power to many initiatives and to our presence across the globe.
Our most valuable asset are our employees – more than 5000 in over 35 locations around the world. Our ambition is to ensure we have outstanding and passionate people working in the best teams and we are constantly looking for new talent to join us.
There are few players who have shaped the world of modern science and healthcare as much as QIAGEN, and we have only just started.
If you are looking to advance your career, are seeking new challenges and opportunities, enjoy working in dynamic and international, diverse teams and want to make a real impact on people’s lives, then QIAGEN is where you need to be.
Join us. At QIAGEN, you make a difference every day.

This is how we work

Associate Specialist, Web Analytics & Tracking
I apply to:
QIAGEN Wrocław
Wrocław, Krzyki
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